Digital Marketing Executive

Job ID (Job Ref. No.):
ICS-0518-1021
Job Title:
Digital Marketing Executive
Location:
Mumbai, Maharashtra, India
Country:
India
Date Posted:
18 May 2018
No. of positions:
Not Found
Educational Qualifications:
Bachelor in Mass Media, Marketing or Business

JOB DESDCRIPTION:
a. Assist in the formulation of strategies to build a lasting digital connection with consumers
b. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
c. Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
d. Be actively involved in SEO efforts (keyword, image optimization etc.)
e. Prepare online newsletters and promotional emails and organize their distribution through various channels
f. Provide creative ideas for content marketing and update website
g. Collaborate with designers to improve user experience
h. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
i. Acquire insight in online marketing trends and keep strategies up-to-date
j. Maintain partnerships with media agencies and vendors

Educational Qualification Requirement: Bachelor in Mass Media, Marketing or Business

Key Result Areas:
a. Develop and Manage at least 25 Digital Marketing Campaigns – 30%
b. Constantly Maintain and Manage Organization’s website and generate weekly internal Reports on the Website Traffic. – 30%
c. Training on Hootsuite, Google Webmaster Tool & Google Analytics. – 15%
d. Handling Company’s presence on Social Media. – 15%
e. Creating and managing Sales and Marketing Collateral. – 10%

We are an equal employment opportunity employer.